Event marketing is a kind of marketing that involves holding, participating in, or attending events to promote a brand, product, or service. Event marketing allows you to develop deeper ties with

Do you want to know how to plan a social media marketing campaign? There are always lots of reasons to launch a new campaign. Whether you have a new feature coming out, a holiday that you want to

You’ve come to the correct spot if you’ve heard a little bit about PPC marketing and want to learn more, or if you already know you want to utilize PPC to advertise your business but

Branding is a type of marketing.  You’ve undoubtedly heard these two words tossed around a lot by entrepreneurs and marketers alike.  However, there is a lot more to brand marketing than you

For many of us, social media is something we utilize on a daily basis. You undoubtedly spend a lot of time on some Sort of social media, whether you’re a Facebook junkie or like skimming

Marketing analytics refers to the procedures and techniques that allow marketers to assess the performance of their marketing campaigns. Achieved through performance evaluation. Marketing analytics

Most product marketers will include at least one geographic Segmentation component in their approach. The practice of identifying and categorizing customers into subsets based on characteristics such

In recent years, there has been a significant increase in the number of service start-ups. And we’re not simply referring to the typical high-tech SaaS model. There are several health and

Buyer personas are research-based profiles that reflect your target audience and may assist you in optimizing important elements of your sales and support. If you’ve been in the marketing world

The continuing process of translating company objectives and goals into a plan that employs content as the primary way of attaining those goals is known as content strategy. There is plenty of